Build Your Media Empire for (Almost) Nothing and in Six Easy Steps

Have you ever read a job description for a staff writer for a newspaper, a radio producer, a graphic designer? Are there even job descriptions for “media personality” and “pundit?” So what if you actually have a dream to get out there and position yourself as an expert in your field, or maybe you just [...]

What Does an Hour Using Social Media Tools Look Like?

More and more I encounter people who are, to put it bluntly, freaking out about which social networking tools they absolutely MUST be using right now. They’re fearful that they’ve missed the bus on all of this stuff and they hoping beyond hope that it’s not too late to “join the conversation.” You know what [...]