I Just came across a pretty nice website outlining the elements of a responsible press office. For the basics on how to construct a press release or media advisory, check out the International Information Programs site from the U.S. Dept. of State. There is also some very helpful info on the before, during and after [...]
Entries from December 2007
December 27, 2007
Concise, Usfeul Info from… the Government?
December 19, 2007
Big Ups to My PR Homies
I just wanted to take a moment to acknowledge some really great communications pros who have influenced me and with whom I’ve worked over the years. I’ll be acknowledging more people later, but this is the short list.
When you’re looking for talented PR, Marketing, Branding, Events pros, everyone has a unique set of skills. Sure, [...]
December 8, 2007
Who’s Worse: Interviewer or Interviewee?
I found one of my very favorite interview train wrecks on YouTube… part 6 of an historic interview by Larry King with Marlon Brando. As someone intensely interested in media, this one takes the cake as far as figuring out who is worse: the interviewer or the interviewee. What do you think?
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December 1, 2007
So You Want to be on Oprah?
People often ask me what it takes to get on Oprah. I’ve been very fortunate in my PR career to have had two clients on the show and I can honestly say that there is no tried and true way of making it onto the show. Harpo Productions is an organization of people just like [...]